Studio IX Collective
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Golfer Ina Yoon on the golf course

STUDIO IX COLLECTIVE PRESENTS…

HER FAIRWAY

An experience connecting rising golfers, industry leaders, creators and girls discovering their place in the game.

Coming Soon

January 27, 2027

Location to be announced | Orlando, Florida

Join the waitlistGet event updatesApply as a speaker or creatorExplore partnership opportunities

Why this event exists

Golf's growth is being driven by women. HER FAIRWAY puts that business and culture on one stage.

An experience connecting rising golfers, industry leaders, creators and girls discovering their place in the game. Golf culture and storytelling bring generations together around the PGA Show. Full programming is in development.

This is where women lead, girls gain access and both know the space was built with them in mind.

Women can explore the conversations below and express speaker or creator interest. Girls can discover golf culture and the people shaping the game. Specific activities, participants and access arrangements are in development.

Programming in development

  • ◆Clubhouse stage and industry roundtables
  • ◆Rising player showcase
  • ◆Golf fashion presentation
  • ◆Live podcast recordings
  • ◆Girls in golf
  • ◆Next generation panel

Stage and programming themes

Themes in development; activities and speakers will be announced when confirmed.

  • The business of women's golf
  • Rising players, new audiences

Featured voices

  • Talent coming soon

Fashion, culture and music

Style, music and storytelling express identity and bring different generations into the conversation. The themes below are in development, not confirmed performances or activations.

  • Golf lifestyle fashion
  • Clubhouse hospitality

The next generation

Girls can explore golf’s stories, creative careers and industry. Specific youth programming is in development.

Youth interest must come from a parent, guardian or educator using their own contact details.

SEE HER. BACK HER. BECOME HER.

Gallery

INSIDE THE EXPERIENCE

Golfer Ina Yoon on the golf course
Golfer Ryann in a golf photograph
Golfer Jeeno in a golf photograph

Stay close

STAY CONNECTED.

Hear about event updates and future opportunities to participate. A waitlist inquiry does not reserve a ticket.

Join the waitlistGet event updatesApply as a speaker or creatorExplore partnership opportunities
Areas of interest

Between the events

Studio IX Collective continues between every stop through original storytelling, mentorship, creator collaborations, industry conversations and opportunities for women and girls to stay connected.

Stories and interviews

Discover the women, ideas and experiences shaping sports.

Watch interviews

Industry conversations

Explore discussions about access, opportunity, safety, visibility, influence and sustainable careers.

Forthcoming — programming is in development.

Industry conversation interest

Mentorship and connection

Discover opportunities for women and girls to learn from one another.

Forthcoming — programming is in development.

Mentorship and community interest

Youth-related interest must come from a parent, guardian or educator using their own contact details.

Parent, guardian and educator interest

USA TODAY STUDIO IX

National storytelling, content, social distribution and media scale.

OSPREY COLLECTIVE

Platform vision, programming, talent, community, partnerships and experiential storytelling.

SEICON

Turnkey event production, physical execution and decades of experience delivering sophisticated live experiences.

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